THE FREE SEARCH-FITNESS REVIEW
Eight things decide whether a stranger finds your business and books it. We measure all eight on your own site and tell you the truth about every one — including the parts that are not flattering.
Every check rolls up into eight pillars — how findable you are, how clearly you say what you sell, whether people (and AI assistants) vouch for you, how fast and phone-ready the site is, how connected it is, and how well the writing and photography land. The heaviest weights sit on the two that decide whether a searcher ever reaches you: saying what you sell, and being recommended. Your report shows every pillar's exact weight and every check inside it — the same numbers the engine scored you with, never a rounded copy.
We keep these apart deliberately. If we scored you on whether AI recommends you, and then claimed our work is what makes AI recommend you, we would be marking our own homework — and you could never tell whether any of it worked. So the eight pillars measure what is in your hands. The results sit alongside, tracked separately, and they are how you judge us.
We run these same eight checks on our own site, on the same weights, with the same instruments. Not as a marketing line — as the way we make sure the score means something before we point it at your business.
Because the easy thing to build is a report that flatters everybody. It scores well, it reads well, and it tells you nothing you can act on. A score that cannot come back uncomfortable is not a measurement, it is a brochure with numbers in it.
So this one can. Where we cannot check something on your site, it leaves the total and we say so — it never quietly scores zero and it never quietly passes. Where something is weak, you will see it written plainly, with the evidence underneath it and what it is costing you.
And we will not promise you page one by Friday. Anyone who does is guessing, and the guess is always the same guess. What we promise is an honest read, a plain-language explanation of every number in it, and a next step you can actually take.
Your score out of a hundred, how each of the eight came out, whether assistants recommend you, and how many things we found that are costing you customers. Enough to know exactly where you stand. No charge, no obligation, nobody phoning you at supper.
We walk you through the full audit — every finding with the evidence behind it, how you compare to the places near you, and what each fix is worth in customers and in rands. That is the meeting, and it is where the detail lives.
The summary tells you what is wrong. Knowing is not fixing. We can do the work that moves the number and keep watching afterwards — because a site that scored well in January can quietly slip by June. Entirely your call.
A clear, honest read on how findable your business really is — Google, AI assistants, and everything in between. No cost, no obligation.